As a Director focused on Growth Marketing, you will own and drive the company’s go-to-market (GTM) growth strategy across the EMEA region, particularly in the UK and DACH markets, with a specific focus on building brand reputation in the Swiss market. This role blends strategic leadership with hands-on marketing execution and is central to driving customer acquisition, expanding market presence, and supporting revenue growth.

The ideal candidate is a strategic thinker, a builder of scalable marketing programs, and a results-driven leader who thrives in cross-functional environments. Your mission is to grow pipeline and revenue through innovative, data-driven marketing campaigns that directly support sales goals and expand our market presence. You will partner closely with sales, customer success, product, and executive leadership to design and implement programs that fuel customer acquisition, retention, and acceleration across targeted accounts and segments.

While your primary focus will be driving growth and demand generation across EMEA (especially the UK and DACH), familiarity with the Middle East and U.S. markets is a strong advantage, supporting our longer-term global expansion strategy.

Key Responsibilities

• Develop the EMEA revenue marketing strategy to drive new customer growth in our utility and corporate segments focusing on the acquisition of new domains and engaging the existing database.
• Develop and execute innovative marketing campaigns and programs that drive demand and generate revenue.
• Build and execute a virtual and in-person events strategy focused on demand and revenue generation as well as deal acceleration, including upmarket events, webinars, and case studies to progress large deals.
• Identify and create content and program development across the user lifecycle to support pipeline generation and deal acceleration.
• Identify and run prospecting marketing plays across target accounts, ABM, industry, and competitive verticals.
• Generate a robust calendar of targeted prospecting campaigns informed by data.
• Track, measure, and analyse the performance of revenue marketing activity and report results to sales and leadership.
• Collaborate closely with the sales team to develop revenue campaigns and programs, driving sales adoption.
• Prioritise, manage and optimise marketing spend to deliver against KPIs.
• Stay current on industry trends, competitive landscape, and best practices to update marketing strategy and tactics.

Qualifications and Skills

• 10–15 years of experience in B2B marketing across content, brand, product, and growth functions, with a strong track record in SaaS, fintech, regtech, and/or energy trading sectors.
• Experience includes hands-on execution as well as leadership roles and team management in various marketing programs, including demand generation and revenue marketing.
• Proven success leading regional or global marketing campaigns that drive measurable revenue.
• Strong understanding of the EMEA market landscape, particularly UK and DACH regions.
• Working knowledge or prior experience with U.S. B2B markets, any other regions (such as the Middle East) is a plus, especially in go-to-market planning or demand generation contexts.
• Experience with CRM systems (e.g., Salesforce), marketing automation platforms (e.g., HubSpot, Marketo), and analytics tools.
• Excellent leadership and stakeholder management skills.
• Analytical, data-driven mindset with strong business acumen.
• Comfortable balancing strategic vision with hands-on execution.
• Exceptional communication and project management abilities.

Why Join Us

You’ll be joining a fast-moving company where you’ll have the autonomy and support to shape the growth trajectory of our brand across key markets. If you're excited to rethink growth marketing, bring innovative ideas to life, and work closely with top-tier sales and product teams, we want to hear from you.

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